Engage mobile consumers with rich messages
Better carrier messaging for everyone
Texting changed the way we communicate, but it’s out of date. Today we want messaging that lets us do things like share high-res photos and larger files, chat with a group, know when messages are read, or make video calls.
Rich Communication Services (RCS) makes all this possible, and now the mobile industry is coming together to bring it to users everywhere.
Millions of businesses rely on SMS to communicate with mobile consumers. Credit card fraud alerts, flight status updates, and package delivery notifications are common examples of business-to-consumer SMS.
RCS (Rich Communication Services) upgrades SMS with branding, rich media, interactivity and analytics. With RCS, businesses can bring branded, interactive mobile experiences, right to the default messaging app.
How RCS is impacting real businesses
With functionality that rivals customer-built apps, research shows rich messaging is helping businesses reach customers in powerful new ways.
Read more in the Harvard Business Review Analytic Services Mobile Messaging Report.